PRIVACY POLICY

Honda Statement of Privacy

Honda is considerate of the privacy of our visitors and the individual sensitivities of personal information. At Honda, we believe the confidentiality and protection of customer information is one of our fundamental responsibilities. Because privacy and consumer trust are important to us, we provide this privacy statement for you to explain our policies in detail. While information is critical to providing quality service, we recognize that one of our most important assets is our customers’ trust. Our goal is to protect your information.

This statement explains our privacy policies and procedures in connection with data collection and usage governing this Site. This statement does not apply to our offline information practices. Please read the entire Honda Statement of Privacy.

Information Sharing

You can visit our Web sites without telling us who you are and without revealing any personally identifiable information to learn about Honda, our product and service information, special offers and promotions.

“Personally identifiable information or personal information” refers to any information that identifies or can be used to contact or locate you such as name, mailing address, phone number, email address, and account number.

We may request personally identifiable information in order to enhance your experience on our web sites. There are instances where Honda requests personally identifiable information to provide the web site visitor a service or correspondence (such as promotions and mailed brochures). This information, such as name, mailing address, email address, type of request and possibly additional information, is collected and stored in a manner appropriate to the nature of the data and is used to fulfill your request. The information you provide is used by Honda to improve the services we provide you and to help us promote products and services that are of most interest to you. The information may be merged with other information Honda already knows, such as whether you are an owner of a Honda vehicle.

We collect and use anonymous information

We may gather and store certain anonymous information about your visit, including the name of your Internet Service Provider (ISP), the type of browser and operating systems used to access our site, the date and time you access our site, the website that referred you to us, and the pages you visit (click-through). This information does not identify you personally. This information is collected and used to generate statistics, measure site activity, and improve the usefulness of our sites.

Use of cookies

A “cookie” is a small text file or text identifier placed on your computer to assist us in providing customized services. We use cookies to provide you with a convenience feature to save you time and provide a more personalized experience on our site. For example, you may log on once during a visit and will be able to access multiple servers without having to log on again and again. We also use the information for internal research on our user’s demographics, interests, and behavior to better understand our visitor’s preferences. You have the ability to accept or decline cookies. Some portions of our Web sites may require the use of cookies for proper function.

Information Use

The information you share with Honda is used to improve the services we provide you and to provide services to you that you request. For example, if you request brochures, we may hire a third party fulfillment company to meet your request. However, your information is not shared with or sold to any other third party entity or individual for that entity or in situations where required by law, we may need share this information with law enforcement officials such as in response to a court order or subpoena.